I-SUV
Mpv
Sedan
EV
Njengophawu lwesizwe olunoxanduva nolunoxanduva, i-Dongfeng Fengxing ayiqinisekisi umgangatho wayo kuphela, kodwa ikwaxhasa ulangazelelo lwayo lwantlandlolo kunye nothumo, isoloko ibeka iimfuno zabathengi kuqala, kwaye yenza lonke uhambo lonwabe kubasebenzisi bayo. Ukubambelela kwixabiso lebhrendi "yendawo ekrelekrele, ukonwabela into oyifunayo", i-Dongfeng Fengxing ithatha into entsha njengesiseko seshishini layo kwaye idibanisa itekhnoloji yokwenziwa kweemoto. Sebenzisa iingenelo ezingundoqo ezifana nokuguquguquka okubanzi, indawo enkulu, ukuguquguquka, kunye nokuhamba okugudileyo kuzo zonke iindawo ukuhlangabezana neemfuno zokuhamba ekhaya kunye norhwebo kuzo zonke iimeko; Ukusebenzisa iimoto njengomthwali wokudibanisa umsebenzi, usapho, ulwamkelo lweshishini, kunye nobomi bentlalontle, ukufezekisa inguqu ekhululekileyo, evulekileyo, kunye nenengqondo yezothutho. Kwangaxeshanye, i-Dongfeng Fengxing iqwalasela iimfuno zabasebenzisi kwaye yakha inkqubo yenkonzo ebanzi kunye "namava omsebenzisi" njengeyona nto iphambili ngokhuseleko lwexabiso eliphezulu lwesithuthi, ubukrelekrele obuphezulu ekunxibelelaneni kwezithuthi, kunye neenkonzo ezichanekileyo ezichanekileyo, ukubonelela abathengi ngexabiso elitsha. indlela yobomi kunye nezisombululo zokuhamba ezicingayo nezitofotofo.
Umoya we-Dongfeng Liuqi: Ukuzithemba, ukuziphucula, ukugqwesa, ukusungula izinto ezintsha, umanyano, kunye nokulunga kwilizwe nakubantu.
Ifilosofi engundoqo: Uphuculo oluqhubekayo, ukudala ukugqwesa, ukusungula izinto ezintsha, ukuthembela kwisikali esikhulu, umgangatho oqinileyo, ukubeka phambili, kunye nomthengi kuqala.
Kwixesha elizayo, i-Dongfeng Fengxing iya kuqhubeka nokubambelela kwisicwangciso sophuhliso "somgangatho ojoliswe kwikhwalithi kunye ne-brand oriented", isekelwe kumgangatho, ibambelele kuphando oluhle kunye nemodeli yophuhliso, ngokuqhubekayo ityebisa imisebenzi yemveliso yexesha elizayo, kwaye iqonde ngokupheleleyo umbono we-brand of the brand. "inkokeli kwiinkonzo zohambo lobuchwephesha kufutshane nabasebenzisi". Ngeendawo ezivulekileyo neziguquguqukayo, ukusebenzisana okukrelekrele ngakumbi, kunye nobomi besithuthi somntu obugqibeleleyo, sincedisa wonke umhambi womoya "ekulawuleni umhlaba kunye nekamva ngobukrelekrele".
I-Dongfeng Fengxing-Umbono weBrand: INkokheli yeNkonzo yokuHamba yobuNgcali ekufutshane nabasebenzisi
-Umnqophiso weBrand: Ngokuzinikezela, ukuvumela abasebenzisi ukuba banandiphe ukuhamba
-Ixabiso leBrand: Indawo ehlakaniphile, yonwabele into oyifunayo
-Isilogeni sophawu: Sinefashoni emhlabeni, sikrelekrele kwikamva
